Thursday, May 12, 2005

Google Will Eat Itself

Here's another movement along the same lines as my earlier post about the European reaction to Google: Google Will Eat Itself (GWEI) is a clever project by Hans Bernhard and Alessandro Ludovico that intends to buy out Google with funds generated from Adsense.

Their website is disguised as a generic "Global Web-Marketing & E-Business Information Magazine," but is instead intended to hijack hits and generate revenue through their ads. With every Adsense click, they get a small micropayement, which will then be invested in Google shares. Bit by teeny bit, Google is being bought with its own system.

Similar to the European plan, this is obviously a reaction to Google's percieved information monopoly. Once they "gain control," GWEI will turn the company over to GTTP: Google to the People! Right.

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